http://www.aljazeera.com/news/asia-pacific/2013/04/2013411820333594.html
The four giant japanese car manufacturers Honda, Nissan, Toyota, and Mazd are recalling a combined 3 million cars due to defects in airbags safety systems. According to Toyota USA, their recall is due to the cars being equipped "with front passenger airbag inflators which could have been assembled with improperly manufactured propellant wafers". The recall is going to have serious financial consequences for the four Japanese car manufacturers which are still recovering from the japanese natural disasters of 2011.
And not only does this affect these companies right now in that they'll have to fix/replace these cars, it also affects their image. Expectations of the reliability of their vehicles will decrease which will push consumers towards non-Japanese brands. This recall is definitely not something that they needed to have happen to them.
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