New Cheaper Brand Cuts Down Competitors in the Electric Car market

In this article the writer is discussing the newest trend of the electric car. Apparently, these cars are becoming highly sought after. The one turn off that has prevented the sale of these efficient automobiles is the price. These little golf cart-like 2 seated cars are expensive due to the technology used to make them. Take General Motors for example, due to their desire for these electric mini cars to run like modern day four doors, they have used technology that has yet to be perfected and it has driven the cost of these small cars to shoot up. General Motors latest version of the electric car is the Volt. The Volt, at standard price, is $41,000. In South Korea however, Auto firm CT&T, who has mainly been known for their production of electric golf carts, has developed a new electric car that specializes in low-speed, short-distance driving. They are aiming their product towards students who make short drives to class, housewives, and the elderly. They are planning on their release in Europe anytime soon and into the islands of Hawaii within the next two years. They hope to succeed were other firms like General Motors failed by pricing their electric car, the eZone, between $8,000 and $16,000. By pricing their product much lower than the competition CT&T looks to benefit from the cars efficiency and very low price compared to the competitors.