This
article discusses the effectiveness of Facebook’s new live videos that it has
been pushing recently. Essentially, the live video shows up like anything else
on your Facebook news feed, but you are able to see what is going on in the
moment with whoever/whatever is live streaming the video. It is being used to
encourage more interactions between Facebook pages and their audiences,
allowing them to ask questions and feel more connected in general.
However, many are feeling that this is becoming too much, as Facebook has
been trying to push this product heavily using a lot of notifications that many
Facebook users are complaining about. At the same time, Facebook currently isn’t
really offering an option to stop all of these notifications for an individual
user.
While I see this as a new way to communicate that has the potential of
catching on and being very effective, Facebook is obviously pushing it too much
and pushing away previously satisfied users. At the same time, Facebook is
aware of this but they also know the amount of money that this is currently
bringing in, and the potential it has once more companies’ pages start using
it. I think that while this is a relatively innovative way to connect users to
many of their favorite people and companies, it has been implemented slightly
poorly. There is a difference between getting the word out about a service, and
doing it to the point that it makes the product of Facebook as a whole less
attractive for users and I think Facebook may have hit that point.
What do you think about this new “way to connect” on Facebook?
Have you had the problem of excessive notifications?
I think that Facebooks's new live videos are a great way to get people interacting. However, I do a agree that Facebook is pushing the envelope a little too much to the point that users are getting upset. From personal experience, I do not enjoy receiving notifications that do not pertain to me. Overall, Facebook has a great idea, but they might want to consider letting the interactions come naturally instead of forcing it among their users.
ReplyDeleteI had not heard about this new feature on Facebook. It sounds like they're trying to compete more with snapchat, an app that allows people to share videos and pictures easily with their followers. With how many social media companies there are, it is important that each is able to find ways to differentiate themselves. However, I do not think that this is a good move for Facebook. While people like to keep updated on people in their networks, they do not want to receive constant notifications.
ReplyDeleteFacebook might be doing these thing to remain relevant in the social media spectrum and avoid a fate similar to myspace
ReplyDeleteI do not understand the major concern with the notifications. Maybe with all the complaints, they will reduce the alerts. I know that if you follow any news app you will receive notifications that do not necessarily pertain to you. I don't understand how people are so affected by this. Also, when new things are implemented people will express their dislike for certain aspects of the change, and then they will be fixed as a result. I think people have to give it time and just wait for an update.
ReplyDeleteI agree with AJ, I think that it's a smart concept, but they are trying to hard if they have to send notifications to people where it doesn't relate to them. Sure, they can attract some people, but it does get annoying for most. I also think that Facebook should just keep being what they have been, where you can post pictures and comment on things with your friends. I think that if they want to change gears more towards videos and especially live videos, they should create a new app for it.
ReplyDelete